Investing in the National Beef Strategy: New Video
The National Beef Strategy, announced in January, is about positioning the Canadian beef industry for greater profitability, growth and continued production of a high quality beef product of choice. Today the groups are pleased to release “The National Beef Strategy Part 3 – The Budget”. The new video highlights the strategy’s four pillars and goals, and the importance of producer investment to ensure priority policy, research and marketing activities are undertaken. A budget scenario based on a $2.50 National Check-off is also discussed. Play new video.
The National Beef Strategy is a collaborative effort by Canadian national beef sector organizations including the Beef Cattle Research Council, Canadian Beef Breeds Council, Canada Beef, Canadian Cattlemen’s Association (and its provincial member associations), and National Cattle Feeders’ Association.
Watch Parts 1 and 2 again:
Click here to subscribe to the BCRC Blog and receive email notifications when new content is posted.
The sharing or reprinting of BCRC Blog articles is welcome and encouraged. Please provide acknowledgement to the Beef Cattle Research Council, list the website address, www.BeefResearch.ca, and let us know you chose to share the article by emailing us at email@example.com.
We welcome your questions, comments and suggestions. Contact us directly or generate public discussion by posting your thoughts below.