What is the environmental footprint of beef production? Webinar November 28

Update: Missed the webinar? Find the recording and check for future webinars on our Webinars page: http://www.beefresearch.ca/resources/webinars.cfm

A recent study found that over the last 30 years, the Canadian beef industry has reduced greenhouse gas emissions by 15% per kg of beef produced. Join this webinar to learn more about this good news story, the Canadian Roundtable for Sustainable Beef, and what we as beef producers can do to continually increase efficiencies.


Monday, November 28, at 7:00 pm MT

  • 6:00pm in BC
  • 7:00pm in AB
  • 8:00pm in SK and MB
  • 9:00pm in ON and QC
  • 10:00pm in NS, NB and PEI 

Interested but aren’t available that evening?
Register anyway! This webinar will be recorded and posted online at a later date. All registrants will receive a link to the recording and additional learning resources. By attending the live event, you’ll have the opportunity to interact and ask questions too.

Register now


Find and register for more BCRC webinars here.

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Celebrate beef industry’s continual environmental improvements on Earth Day

This post was written in collaboration with Fawn Jackson, Canadian Cattlemen’s Association Manager of Environment and Sustainability.

Click to open fact sheet
Earth Day, celebrated annually on April 22nd, began in the 1970’s and is often cited as the start of the modern environmental movement. But it isn’t just for the hippie children of the 1970’s anymore. Today Earth Day is recognized globally by people from all walks of life as a way to foster and celebrate environmental respect and behavioural changes that lessen our impact on the earth.

Cattle producers across Canada, who Continue reading

5 ways to prepare to meet future sustainable beef requirements

This is a guest post written by Fawn Jackson, Canadian Cattlemen’s Association Manager of Environmental Affairs.

The market appears to be sending a strong signal that consumers want sustainable products, and furthermore, they want proof. Last week McDonalds announced a commitment to source verified sustainable beef by 2016. A&W currently claims their beef has been raised by producers at the leading edge of sustainable production practices and Walmart continually promises to deliver more sustainable agricultural products.

Beef producers in Canada and abroad are left wondering: Continue reading