New video: What beef producers need to know about environmental footprint



More than most livestock, beef cattle production takes place in the natural environment.

Those who live in rural areas and spend most of their time outdoors considering Mother Nature and managing their livestock and land as best they can understand that it’s common sense to protect the health of the land and water for themselves and their neighbours.

When enjoying peaceful moments watching cattle and wildlife on pasture, smelling rain or seeing plants change throughout the seasons, it’s difficult to understand why some people think that Canadian beef production is damaging the environment.

As a beef producer, what do you need to know about the environmental footprint of Canadian beef production? Continue reading