Videos

  • October 23, 2018Lost profits: Injection site lesions cost the industry $1.63 million: New Videos

    Injection site lesions visible on the carcass surface have increased...

    Keep Reading
  • October 11, 2018Carcass defects cost industry an estimated $110 million/year: New video

    Beef quality defects, like bruises and lesions, cause economic losses to the...

    Keep Reading
  • October 19, 2017New Video: What Beef Producers Need to Know About Environmental Footprint

    More than most livestock, beef cattle production takes place in the natural...

    Keep Reading
  • December 16, 2015New Video: What Beef Producers Need to Know About Pain Control and Prevention

    Injuries, ailments and surgery hurt. On days you slam your hand in...

    Keep Reading
  • October 27, 2015Investing in the National Beef Strategy: New Video

    The National Beef Strategy, announced in January, is about positioning the Canadian beef...

    Keep Reading
  • March 19, 2015New video: What Beef Producers Need to Know About Antimicrobial Use and Resistance

    There's no avoiding the topics of antimicrobial use (AMU) and...

    Keep Reading
  • February 2, 2015New Videos Explain the National Beef Strategy

    The National Beef Strategy was announced last month. Today the groups are pleased to release the...

    Keep Reading
  • December 10, 2014Get to Know us in 90 Seconds

    Can’t see the embedded video above? Click to watch it on YouTube. Can't see the video above? Watch it on youtube....

    Keep Reading
  • May 8, 2014Measured Changes in the Quality of Canadian Beef: NBQA Video

    You can’t manage what you don’t measure. This old saying about the need for accurate...

    Keep Reading
  • March 31, 2014Video: How Research can Help with Challenges in the Beef Sector

    Whether our industry thrives is determined by the profitability of raising cattle and...

    Keep Reading